Publications de la protection de la clientèle
Marketing of financial products to ageing populations: publication of an independent academic research report on customer relations and sales processes
Financed by the European Union through the Technical Support Instrument (TSI), this sociological study was carried out under the scientific direction of the University of Paris-Dauphine and Sciences Po Paris, in cooperation with the Directorate-General...
- Published on 02/09/2023
- PDF (3.4 MB)